AI agents for your services pipeline.
We build AI agents that solve the day-to-day client acquisition and marketing problems mid-market IT services firms, MSPs and consultancies actually have. Not strategy decks. Not generic advice. Working agents that find your buyers, draft your outreach, qualify your inbound, and keep your team selling and shipping instead of stitching spreadsheets.
Most IT services firm growth problems fall into one of seven. We have an AI agent for each.
Tell us which of these sounds like your Monday morning. We'll show you the agent we'd build, what it does day one, and the result you should expect inside 90 days. Most firms start with one or two and add the others as the engine grows.
"The right CTOs and IT directors in our target sectors don't know we exist — and they renew with their incumbent MSP by default."
Client engagementClient Engagement Agent
Researches every named target — whether it's a CIO at a mid-market business, an IT director facing an Azure migration, a CISO reviewing their security posture, a Head of Engineering scoping a development partner, or an FD signing the bill on a managed service contract — and writes outreach in your team's voice. Different message for the CIO running an infrastructure refresh vs the CISO planning a SOC build vs the Head of Engineering buying a discovery sprint. Senior team review before anything sends. Reply rates of 8–15% are normal once it's tuned.
"We pour six figures into Cloud Expo, Infosecurity Europe and Tech Show London and can't tell you what came of it."
Trade show ROIEvent Follow-Up Agent
Reads every badge scan, every conversation note, every business card photo within 24 hours of the show. Drafts personalised follow-up in your team's voice. Routes the warm ones — CIOs, IT directors, CISOs, heads of engineering — straight to your sales team's diary. We run this live for clients across major industry trade shows on three continents.
"Inbound enquiries from the website, vendor referrals and RFPs sit in inboxes for days while the procurement window closes."
Inbound conversionInbound Response Agent
Triages every form fill, vendor referral, RFP, statement of work enquiry and partner-channel intro within minutes. Qualifies the buyer against your ideal customer profile, drafts a response in your team's voice, books the meeting if appropriate, and routes the right person on your team. No more inbound sitting in a shared inbox while a competitor wins the engagement.
"Our CRM is a graveyard. We don't know which prospects went cold, which clients have new IT leadership, which Microsoft / AWS contacts we've not spoken to in a year."
Pipeline you can trustPipeline Hygiene Agent
Cleans the CRM, deduplicates contacts, enriches missing fields, scores every prospect and partner relationship, and writes a one-line summary of where each opportunity sits and what should happen next. Sales sees real opportunities. Marketing sees real lead quality. The MD finally gets a services pipeline number that's built from the system, not assembled the night before the board.
"We post on LinkedIn, write the odd technical blog, and CIOs and CISOs scroll past it."
Content that earns attentionContent Engine Agent
Listens to your sales calls, reads your client discovery notes, watches the questions CIOs and CISOs actually ask. Drafts the LinkedIn posts, the technical case studies, the security and compliance briefings, the migration playbooks, the CFO-ready ROI calculators. In your team's voice, on your real client outcomes — not generic IT-thought-leadership filler.
"A competitor wins a major MSA renewal at our target client, and we don't hear about it until three months later."
Client intelligenceSignal Agent
Watches the moments that matter at your target clients: a mid-market firm hiring a new CIO, an enterprise announcing a cloud migration, a competitor losing an MSP contract, a regulated business facing a security review, a Series B fundraising at a fast-growing target. Pings the right person on your team the moment something fires — not three months later when you read about it in Computer Weekly or Channel Pro.
"Our MD wants to know which campaigns are winning new MSAs and statements of work. We can't give a clean answer."
Marketing ROI you can defendReporting Agent
Pulls the numbers from your CRM, marketing automation, event scanners and ad platforms into one weekly report. Tracks which campaigns sourced which engagements. Tracks which content moved which deals forward. Drafts the board-ready summary in your MD's preferred format. Marketing finally gets the credit it earns — or the honest critique it doesn't.
Every prospect in one place. The whole story, one screen.
Today, the data on a target CIO, a mid-market IT director, a CISO planning a security review, a head of engineering scoping a development partner or a key channel partner is scattered across your CRM, your marketing tool, badge scanners, LinkedIn licences and intent feeds. Half of it never reaches the BD lead who needs it.
What we build: we connect your existing systems and let the agents work from one shared view of every prospect and client. Your team opens one screen and sees the whole story for any account — what they engaged with, who they've spoken to in the firm, who the key contacts are, what changed last week.
No replatforming. No new system to learn. Your team keeps the tools they know — the agents do the work behind the scenes.
Three outcomes you'll actually feel.
What changes about Monday mornings once the agents are running.
Inbound enquiries answered in 15 minutes, every time.
Last month: 12 enquiries, 4 replies the same day, 3 went cold. This month: 38 enquiries from CIOs, IT directors and CISOs, every one answered within 15 minutes with the right context.
Twelve qualified meetings booked into trade-show week.
Six weeks of personalised outreach to 80 named accounts — mid-market CIOs, IT directors, CISOs, heads of engineering. Twelve replies, twelve confirmed slots, one-page brief for each. Senior team turns up to a stand calendar that matters.
A services pipeline number the MD actually trusts.
187 active engagement opportunities across MSAs, statements of work and project rollouts, sourced and scored by the system. The board slide is built from data, not assembled the night before. Conversation moves to "where do we double down."
Three ways to get started.
Most firms start with one or two agents and add others as the engine grows. Pick the path that fits where you are right now.
Book a 30-minute strategy call
Walk us through your current BD motion, your top target clients and where you most need pipeline. We come back with the two or three agents that would pay back fastest, and what we'd build in 90 days. No deck, no pitch — just an honest read of where the leverage is.
Book the call FREE 90-day programmeApply for Win FREE Pipeline Q3
Each quarter we pick eight B2B businesses and build them an AI Revenue Engine, free, for 90 days. IT services firms and MSPs are an explicit target audience for Q3. Applications close 27 June; we kick off 7 July with the eight selected.
Apply for Q3 The full programmeThe 100-Day GTM OS™
The complete operating system across all seven agents, working as one connected engine for a full quarter. The right starting point if you want a full reset of how your firm runs BD — and the foundation under every other engagement.
See the platformTell us which Monday sounds like yours.
Pick the problem that hurts most. We'll show you the agent we'd build, what it does in week one, and the result you should expect by day ninety. A 30-minute call is enough to know whether it's a fit.