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Our Story

We are Go To Market and Growth partners for B2B Brands.

By teaming up with innovative tech start-ups, we are embarking on an exciting journey to disrupt and digitise our target industries of B2B, Grocery, Consumer Goods, Finance and Healthcare.

 

We love working with high-growth Software-as-a-Service start-ups that are shaping up industries and consumer behaviour around the globe. This mantra drives our business strategy as well as our operating model. ISVs are typically VC funded with a mandate to grow globally across US, EMEA, and APAC. We fulfil this market need by offering a Go-To-Market digital platform that comprises

 

  • Industry Positioning, Product Market Fit and Sales Plays

  • EMEA and US Country Growth Plans

  • Content Marketing Campaigns (Webinars, Blog Posts)

  • ABM (Account Based Marketing and Selling)

  • Pipe Gen and Deal support in partnership with Salesforce, Google and SI (System Integrators)

  • Hybrid Growth Model (powered by blend of Human and Gen AI intelligence)

Our Vision

Get to Know Us

Our vision is to develop ‘IndustryGeniuses’ as the #1 digital innovation platform globally to empower industry leaders with new trends and opportunities, deliver disruptive use cases and drive growth in partnership with tech start-ups.

Our unique business model creates an innovation ecosystem comprising both industry and start-up executives. This allows us to help Industry Trailblazers and ISVs transform and thrive in the new age of Digital-first and Gen AI.

IndustryGeniuses is the brainchild of our founder, Zeeshan Idrees. Zeeshan is a 20-year veteran of digital strategy, SaaS start-ups, and the technology industry with prior experience working for Salesforce, Deloitte, and HCL Axon in various leadership roles. Throughout the course of his career, he has advised brands, start-ups, and VCs on business model innovation, new market entry, and scalable & sustainable growth. The foundations of IndustryGeniuses were built when Zeeshan spotted a clear need for an end-to-end GTM platform that brings innovations and industries under the same umbrella.

Office Coffee Break
Our Culture

Being a start-up ourselves, we believe in a totally ‘flat’ and ‘matrix’ environment where every member of our team is fully empowered to get the job done. We encourage total creativity and feel this is the best way to give it your best.

We promise that if you choose to work with us, you will find there is no junior staff and each member of our team is your trusted partner as you scale and grow.

Our corporate values of Trust, Innovation and Growth guide each one of us as we engage with each other, our customers, our partners, and our local communities.

Launch Your Campaign in 7 Days. Build Pipe and Win Deals

Our Customers see tangible results within the first month of starting the campaign. Our in-house industry experts will work with you on the right positioning of your solution and deliver your message to the right Customers and Channel Partners at scale.

 

We bring a track record of over 500 Pipe Gen and Growth Marketing Campaigns

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