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NRF 2024 Retail Show Preview

Bringing you the best of NRF 2024 

Retail’s Big Show is the one event that consistently delivers the lasting insights and connections you need to not just stand out today but stand the test of time. Here retailers of all kinds come together to hear from the biggest changemakers, experience the latest innovations, and make the relationships that matter most. It’s a place where brave thinking is shared and unexpected conversations are sparked. A place to get inspired, get connected, and then get to work. 

In a world of ever-growing uncertainty, the next act will be written by those who take meaningful action now. Just as proving your worth is vital, this show has never been more worthwhile.

NRF 2024: Retail’s Big Show. Make it here and make it matter.

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Meet Your Peers and Fellow Retailers

NRF 2024 is the perfect opportunity to make the relationships that matter most — from retailers to vendors and industry experts. The opportunities are limitless when you attend special networking programs like:

  • The Opening Party in Times Square, featuring music, specialty cocktails, prizes and the chance to connect with the biggest players in the retail industry

  • Retail Store Tours that take you on guided walking tours of cutting-edge spaces by global retail leaders

  • Expo Tours that give you a guided, an in-depth study of retail technology across specific business disciplines

  • NRF Retail Week, a week-long celebration of parties, high-profile partner events, innovative store tours, experiential tech, workshops, educational sessions and more

Inspiration that matters
Business Woman Vision

Retail’s Big Show brings together top minds on critical topics, providing new insights and perspectives to help you make bold choices in the year ahead. Educational programming includes:

  • 50+ NRF-curated keynote and featured sessions led by 170+ industry experts

  • 100+ Exhibitor Big Ideas sessions where solution providers share case studies and product demos

  • The Foodservice Tech Stage, features content focused on technology used in food and beverage with an emphasis on innovation, operations and digital technology

  • Partner Perspective sessions that feature a mix of retailers and solution providers sharing valuable insights into future retail trends

Learn New Ideas and Big Opportunities
Trade Show

The NRF 2024 Expo is the retail industry’s largest marketplace, where attendees won’t just learn about what’s next, but will experience it firsthand. Retail’s future comes to life through these Expo features:

  • 1,000+ exhibitors covering more than 300,000 square feet of Expo space

  • The NRF Innovation Lab, featuring future-forward tech that’s new to market

  • The Startup Hub with the newest, most promising companies

  • An expanded Foodservice Innovation Zone with immersive activations that drop you in the middle of real-world demonstrations of the newest food and beverage technology

Salesforce at NRF 2024

Top ISVs and Innovators to Visit during NRF

Modern Architecture

Event Calendar

Friday, January 12, 2024
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JANUARY 12, 2:00 PM - 4:00 PM

NEW YORK CITY

Curated, guided walking tours of cutting-edge spaces by global retail leaders.

Gold Tennis Trophy

JANUARY 12, 6:00 PM - 10:00 PM
GOTHAM HALL

The Vendors in Partnership (VIP) Awards are an industry celebration of the solution providers and the partnership with retailers that power the retail ecosystem.

Saturday, January 13, 2024
Press Conference Microphones

JANUARY 13, 8:00 AM - 5:00 PM
JACOB K. JAVITS CONVENTION

In the first event of its kind, NRF and STRATACACHE are partnering to dedicate a full day before NRF 2024: Retail's Big Show to take a deep dive into how in-store media networks will deliver significant streams of new revenue from the physical store.

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JANUARY 13, 10:00 AM - 7:00 PM
NEW YORK CITY

Curated, guided walking tours of cutting-edge spaces by global retail leaders.

Business Conference

JANUARY 13, 6:00 PM - 7:30 PM
MARRIOTT MARQUIS TIMES SQUARE

Let us treat you to drinks and hors d'oeuvres to welcome you to New York and NRF 2023. You'll see old friends and colleagues and make new contacts across the industry.

Business Conference

JANUARY 13, 7:30 PM - 10:00 PM
NEW YORK CITY

If you want to unlock retail ROI, turbocharge your efficiency, and revolutionize your retail operations then this event is one not to be missed. Join us right after the NRF 2024: Opening Party

Sunday, January 14, 2024
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JANUARY 14, 8:00 AM - JANUARY 16, 5:00 PM
JACOB JAVITS CONVENTION CENTER

Break through with NRF 2024. Retail’s Big Show will introduce you to the ideas, people and partners that will put you on the fast track to success.

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JANUARY 14, 10:00 AM - 3:45 PM

JACOB K. JAVITS CONVENTION CENTER

Tackle big supply chain challenges at Retail’s Big Show

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JANUARY 14, 5:00 PM - 8:00 PM

ELECTRIC LEMON, EQUINOX HOTEL, NYC

Join Nacelle's Product Launch Party on Jan 14 , 2024, at Electric Lemon. Discover solutions for faster personalization and higher conversions.

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JANUARY 14, 10:00 AM - 3:45 PM

JACOB K. JAVITS CONVENTION CENTER

Join Twilio and experience the amazing Classic Car Club of Manhattan while enjoying some food & drinks in the main 'Stable' on Sunday, January 14th from 5:00-7:00 PM.

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JANUARY 14, 6:00 PM - 8:00 PM

THE PERFECT PINT

This event is designed exclusively for retailers and ecommerce service providers who strive to stay at the forefront of innovation and drive exceptional results. Space is limited, so secure your spot now!

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JANUARY 14, 6:00 PM - 9:00 PM

SECOND

Embark on a transformative journey at Afterhours, where urban sophistication meets innovation. This exclusive event merges retail giants, tech leaders, and influencers for meaningful connections.

Alcohol Cocktail

JANUARY 14, 6:00 PM - 9:00 PM

THE PRESS LOUNGE

In celebration of NRF 2024, Juniper Networks and Cradlepoint are excited to extend an exclusive invitation to a private cocktail reception at The Press Lounge on January 14th at 6:00pm.

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JANUARY 14, 6:00 PM - 10:30 PM

MARRIOTT MARQUIS, NYC

Celebrating the retail professionals building better lives and stronger communities

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JANUARY 14, 6:30 PM - 8:30 PM

NAKED TOMATO

Join us for an exclusive in-person dinner with the world's top retail leaders in NYC on Jan 14th, 2024!

Dinner Party

JANUARY 14, 6:30 PM - 8:30 PM

NEW YORK CITY. REGISTRATION CONFIRMATION WILL PROVIDE FULL DETAILS.

Welcome to the Big Apple! After a busy first day exploring NRF 2024 Expo and attending sessions, relax and unwind with your new retail friends.

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JANUARY 14, 7:00 PM - 9:30 PM

FAMED NYC EATERY IN HUDSON YARDS

Join CI&T and Crownpeak for an exclusive dinner event at a famed NYC eatery in Hudson Yards as we kick off NRF 2024! Included: Cocktails, networking, and an opportunity to reflect on NRF themes with other industry leaders.

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JANUARY 14, 6:30 PM - 8:30 PM

NAKED TOMATO

Join us for an exclusive in-person dinner with the world's top retail leaders in NYC on Jan 14th, 2024!

Monday, January 15, 2024
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JANUARY 15, 5:00 PM - 8:00 PM

LAVAN MIDTOWN

Join RETHINK Retail & Microsoft for a sneak peek into what's next in Artificial Intelligence

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JANUARY 15, 5:00 PM - 7:00 PM

CLASSIC CAR CLUB, MANHATTAN

Palo Alto Networks, Google Cloud, and IBM invite you to an executive reception at the Classic Car Club of Manhattan.

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JANUARY 15, 5:30 PM - 8:30 PM

KEENS STEAKHOUSE | NEW YORK CITY STEAKHOUSE

Join Brianvire & Adobe at Keens Steakhouse for an evening of delicious steaks and engaging conversations. Network and dine at this iconic NYC spot!

Wine and Cheese

JANUARY 15, 5:30 PM - 8:30 PM

MILOS WINE BAR

Dinner & Exclusive Wine Tasting with Laura Maniec, Sommelier

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JANUARY 15, 5:30 PM - 8:30 PM

PORCHLIGHT

Join us for an exclusive happy hour and escape the chaos of the world's largest retail conference. Catch your breath, relax, and c onnect in an inviting, laid-back atmosphere.

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JANUARY 15, 5:30 PM - 7:30 PM

LECTRA INNOVATION CENTER

Networking reception only a few blocks away from NRF. Learn how AI Fashion Benchmarking solutions.

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JANUARY 15, 5:30 PM - 8:00 PM

DEAR IRVING ON HUDSON, 41ST FLOOR, SUNRISE ROOM

Spark 2024! is SkillNet’s annual customer appreciation dinner, which will be held during NRF 2024. It is an evening of celebration where we express our gratitude to our treasured clients and partners – past, present, and future.

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JANUARY 15, 5:30 PM - 10:00 PM

THE GLASSHOUSE

Kick back with peers and wind wind down from a busy day than with tasty food, drinks and great company.

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JANUARY 15, 5:30 PM - 7:30 PM

AÑEJO

An exclusive event hosted by VTEX, a leading name in innovative e-commerce solutions, this event will feature a conversation with Earvin 'Magic' Johnson and a panel discussion with Hearst's CTO and CCO

Dinner Party

JANUARY 15, 6:00 PM - 8:00 PM

KYMA HUDSON YARDS

Join us in New York City on January 15, 2024, for svarmony's exclusive executive dinner during NRF 2024. This event is a perfect opportunity for industry leaders to network, exchange ideas, and discover svarmony's latest innovations in XR technology.

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JANUARY 15, 6:00 PM - 8:00 PM

NEW YORK CITY

Curated, guided walking tours of cutting-edge spaces by global retail leaders.

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JANUARY 15, 6:00 PM - 9:00 PM

CATCH STEAK NYC

Discover the groundbreaking impact of Generative AI on consumer and market intelligence at Catch Steak NYC for an executive networking event.

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JANUARY 15, 6:30 PM - 8:30 PM

NEW YORK CITY. REGISTRATION CONFIRMATION WILL PROVIDE FULL DETAILS.

Mix, mingle, and welcome the magic of New York City during a complimentary retailer-only dinner.

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JANUARY 15, 6:30 PM - 9:00 PM

MONARCH ROOFTOP

Join us on Monday for great city views, complimentary cocktails, hors d'oeuvres, and fun entertainment.

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JANUARY 15, 7:00 PM - 9:00 PM

WILSON FLAGSHIP NEW YORK - SOHO

Explore the best in retail exclusive celebration for the outstanding winners of the 2022 Retail Design Institute International Design Awards, hosted by RDI New York Chapter.

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JANUARY 15, 7:00 PM - 10:00 PM

RESTAURANT IN NOMAD

Join us for an intimate dinner event at a famous restaurant in NYC on Monday, January 15. Dinner is hosted by PackageX, an AI logistics cloud that automates inventory, fulfillment, shipping, tracking, and receiving.

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JANUARY 15, 7:00 PM - 10:00 PM

THE THREE MONKEY'S

Join COMBASE USA, the developer of KORONA POS for some food and drinks at The Three Monkey's

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JANUARY 15, 8:00 PM - 11:00 PM

LAVAN MIDTOWN

Join us at an exclusive networking event. Mingle with elite retail executives & RETHINK Retail's esteemed communities

Wednesday, January 17, 2024
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JANUARY 17, 10:00 AM - 1:00 PM

NEW YORK CITY

Curated, guided walking tours of cutting-edge spaces by global retail leaders.

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